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Marketing & Graphic Design Course

Learn Real Digital Skills in Just 4 Weeks

📅 4 Weeks
🕒 3 Hours Per Day
📆 4 Days Per Week
💰 R200 Per Lesson
📍 In-Person Classes
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Practical Training
Beginner Friendly
Portfolio Building
Software Provided
Marketing Illustration
4
Weeks
16
Lessons
R200
Per Lesson
🎯 Next Intake Closes In:
00
Days
:
00
Hrs
:
00
Min
:
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Sec
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🎨

Graphic Design

Learn Canva, branding, typography & visual hierarchy

📈

Digital Marketing

Social media, paid ads, analytics & strategy

✍️

Copywriting

AIDA & PAS frameworks, captions, hooks & scripts

🏆

Real Portfolio

Week 4 is a full project build you can show clients

About The Program

What This Course Is About

This 4-week practical course teaches Marketing and Graphic Design skills that businesses are actively paying for. Students learn strategy, branding, content creation, ads, and campaign analytics.


This is hands-on learning. Every session includes:

Structured Teaching Clear, step-by-step lessons covering real industry concepts
Practical Workshops Apply each lesson immediately using the actual tools
Real-World Projects Build a complete marketing system from scratch
Feedback Sessions Get direct feedback from your instructor on your work

💻 Software is provided. Students only need a laptop and an internet connection.

Full Curriculum

4-Week Course Breakdown

Click each week to explore the daily breakdown. Every day is packed with practical, income-generating skills.

Week 1 Design & Brand Foundations +

Day 1 – Marketing Fundamentals

  • Marketing fundamentals
  • Branding vs selling
  • Audience targeting
  • Buyer persona creation
  • Positioning statement workshop

Day 2 – Design Theory

  • Design theory (color, typography, hierarchy)
  • Canva practical session
  • Design critique session

Day 3 – Branding System

  • Branding system overview
  • Moodboard creation
  • Logo design
  • Brand kit PDF creation

Day 4 – Social Media Design

  • Social media design strategy
  • Content creation workshop
  • Presentation + feedback
Week 2 Content & Copywriting +

Day 1 – Content Strategy

  • Content pillars
  • Funnel concept
  • 30-day content calendar creation

Day 2 – Copywriting

  • Copywriting frameworks (AIDA & PAS)
  • Caption writing
  • Headline writing workshop

Day 3 – Video Marketing

  • Video marketing basics
  • Hook writing
  • Script structure
  • Short-form scripting workshop

Day 4 – Organic Growth

  • Organic growth strategy
  • Profile optimization
  • Hashtag strategy
  • Practical optimization session
Week 3 Paid Ads +

Day 1 – Campaign Structure

  • Campaign structure
  • Targeting basics
  • Budget fundamentals
  • Mock campaign creation

Day 2 – Ad Creative

  • Ad creative design
  • Image & carousel ads

Day 3 – Landing Pages

  • Landing page fundamentals
  • Wireframing session

Day 4 – Analytics

  • Analytics basics
  • CTR, CPC, CPM, ROAS
  • Sample data analysis workshop
Week 4 Real Project + Final Presentation +

Days 1–3 – Full Project Build

  • Brand kit
  • Content strategy
  • Ad creatives
  • Landing page
  • Growth strategy

Day 4 – Final Presentation

  • Branding consistency
  • Strategy clarity
  • Execution quality
  • Creativity grading

🏆 Students who complete the final project receive a Certificate of Completion.

Included

What You Walk Away With

Everything you need to start offering marketing services to clients — on day one after graduation.

🎨

Canva Access

Full Canva access during the course with guided tutorials included

📋

Templates Provided

Ready-to-use social media, ad, and branding templates

📄

Worksheets

Guided worksheets for every lesson to apply skills immediately

💬

Feedback Sessions

Direct instructor feedback on your projects after every session

💼

Portfolio Projects

Real work you can show clients — brand kit, ad creatives, strategy

📓

Digital Lessons

Recorded lessons and digital resources provided for revision and practice

🏆

Certificate

Certificate of completion for students who finish the full program

Simple Pricing

Transparent, Affordable Pricing

One price, two flexible payment options. No hidden fees.

Pay Per Lesson

R200
Per lesson · Billed per session
✓
3 hours per session
✓
Software provided
✓
Practical workshops
✓
In-person learning
✓
Digital lessons included
Enroll Per Lesson
Best Value

Full Program

R3,200
16 lessons · Full course upfront
✓
All 16 lessons included
✓
Certificate of completion
✓
Portfolio-ready projects
✓
Feedback on all work
✓
Priority support
Reserve Your Spot →
Student Reviews

What Students Are Saying

Real reviews from students who completed the course. No filter, just honest feedback.

"

I joined with zero experience. The first week was overwhelming but after that things started making sense. I've already designed content for my cousin's business.

★★★★★
Student
Thabo N.
Graduate · Week 4 Completed
"

The design sessions were my favourite. Sometimes the classes move fast, but the recordings help a lot. Worth every cent.

★★★★★
Student
Lerato M.
Graduate · Content Creator
"

I didn't expect the ads section to be this detailed. The practical workshops are what made it worth it. I now run ads for two small businesses.

★★★★★
Student
Jason P.
Graduate · Freelance Marketer
"

Good value for the price. You definitely need to practice outside class to improve. The feedback sessions were the most helpful part for me.

★★★★★
Student
Aisha K.
Graduate · Brand Designer
Instructor
Your Instructor

Meet Your Instructor

A Digital Marketing Specialist with 3+ years of hands-on experience in social media marketing, branding, paid ads, and web design. Focused on practical skills that help students build income-generating abilities.

Every lesson is built around what actually works in the industry — not textbook theory. Expect direct, honest, practical teaching.

Social Media Marketing Branding Paid Ads (Meta & Google) Canva Pro Content Strategy Analytics Copywriting
FAQ

Frequently Asked Questions

Can't find your answer? Contact us and we'll get back to you within 24 hours.

Do I need any experience to join? +
No experience is needed. This course starts from beginner level — the first week covers all the foundational concepts. You just need a laptop and a willingness to learn.
Do I need to buy my own software? +
No. Software will be provided. You'll get access to Canva and CapCut as part of the course. You only need a working laptop and a stable internet connection.
Will I build a portfolio from this course? +
Yes. Week 4 is dedicated to a full project build where you create a complete marketing system — brand kit, content strategy, ad creatives, landing page, and growth plan. This is portfolio-ready work you can show to clients.
What is the attendance policy for in-person classes? +
To ensure you get the most out of the course, we require consistent attendance for all in-person sessions. We do not offer flexible attendance or "make-up" sessions, however, all students receive access to digital lesson materials for revision at home.
What do I need to get started? +
Just a laptop and a reliable internet connection. All software, templates, and worksheets are provided. No prior experience required.
Can I pay per lesson instead of upfront? +
Yes, absolutely. You can pay R200 per lesson as you go, or save by paying R3,200 for the full program upfront. Both options are available when you enroll.
Will I get a certificate? +
Yes. Students who complete the full program and final project presentation receive a Certificate of Completion from Defynd Marketing.
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